GTApreneurs Annual Business Expo Sponsorship and Marketing Project

The GTApreneurs Annual Business Expo is a key event that brings together businesses, entrepreneurs, and industry professionals. The goal of this project is to support the successful execution of the Expo by focusing on sponsorship acquisition and marketing strategy. Learners will work as a team to identify, contact and solicit potential sponsors and exhibitors, leveraging their classroom knowledge of marketing and business development. The project will also involve creating marketing materials and providing strategic input to enhance the event's visibility and appeal. Additionally, learners will assist with pre-event activities and contribute to the coordination of the event on the day itself. This project offers a practical opportunity to apply theoretical knowledge in a real-world setting, focusing on event marketing and sponsorship acquisition.