Wellness Infographic Design for Voda Retreats

Voda Retreats aims to enhance the accessibility of self-care practices by developing a series of visually engaging infographics. These infographics will illustrate simple yet effective self-care activities, such as seated stretching, chair movement exercises, candle gazing, and breathing techniques. The goal is to create 15 to 20 infographics that can be used in various settings, including workplaces, homes, and wellness spaces. The infographics should be designed for versatility, allowing them to be printed as posters or shared digitally as PDFs and PNGs. This project provides an opportunity for learners to apply their design skills and knowledge of wellness practices to create impactful visual content that promotes self-care and well-being.

AppmaxCare Market Expansion Strategy

Appmax Technologies Inc. is seeking to enhance the market presence of AppmaxCare, a practice management software designed for healthcare practitioners in Canada and the USA. The primary goal of this project is to develop a comprehensive marketing and sales strategy that effectively targets healthcare professionals, increasing awareness and adoption of AppmaxCare. The project will involve analyzing current market trends, identifying potential sales leads, and creating tailored marketing campaigns to engage healthcare practitioners. By leveraging classroom knowledge in marketing and sales, learners will gain practical experience in developing strategies that align with industry standards. The project will focus on understanding the competitive landscape and identifying unique selling propositions to differentiate AppmaxCare from competitors.